Echelon Jet Membership
Echelon is a private jet membership program targeting travelers who expect the highest standard of service, including guaranteed jet availability and world class, personalized care. We named the company and developed the branding elements.
Mojo Associates
This logo was designed for an executive coaching service that works with its clients to unlock hidden strengths and turn them into fruitful pathways to growth.
Old Guys Rule: John Wayne Collection
The John Wayne Collection is a joint effort by Old Guys Rule and the John Wayne Cancer Foundation to benefit cancer research. A portion of the proceeds from the apparel line will fund efforts to find a cure. Our logo celebrates this American icon as a heroic symbol in the fight against cancer.
Nob Hill Bar & Grill
Nob Hill Bar & Grill offers a gourmet twist on bar food favorites and American staples. We created a logo that reflected the restaurant's approachable-yet-chic feel as well as a tagline to describe the overall concept.
Medical Error Reduction Program
This medical software helps physicians pinpoint and prevent procedural errors. Our logo reflected this pinpoint ability while also reinforcing the goal of keeping patients healthy by depicting arrows that form a medical cross.
REDW The Rogoff Firm
REDW The Rogoff Firm is one of the Southwest's leading CPA/business advisory firms. We updated their identity with a modern look while keeping a classic feel to reinforce the company's deep community and regional roots.
Albuquerque The Magazine
Albuquerque The Magazine is the fastest-growing city magazine in the country. For the publication's new logo, the goal was to create a mark that felt sophisticated and approachable. We also wanted to make sure the logo had meaning when it appeared away from the magazine cover.
Upaya Wellness Clinic
Upaya Wellness Clinic uses a variety of approaches in their massage and skin care business. The client’s knowledge of many techniques, coupled with the welcoming nature of their space, inspired the logo of the hands forming the shape of the lotus, a symbol of compassion.
Vaughan Company Realtors
The Vaughan Company is New Mexico's largest independent real estate firm. Their knight logo is recognized in the marketplace as an icon. Our job was to update the mark for modern times.
Osuna Nursery
Osuna Nursery is a well-known and much-loved New Mexico business. The client wanted to update their brand to reflect the growth and maturity of their business, as well as their long-held beliefs in offering expert advice to their customers. The accompanying tagline: "Let's get growing."
Chez Nous
Before e-commerce and mega stores, there was a time when we allowed ourselves the simple pleasure of shopping. Chez Nous is a new retailer that is bringing back shopping, celebrating the feeling of stumbling across a store and finding that special something. We crafted a logo that referenced the French heritage of fine goods found at the store, while keeping a casual, approachable feel. Vive le shopping, folks.
OSO Technologies
We positioned OSO as more than an Internet service provider. We call them Internet enablers. Which means on top of offering fiber optic Internet, DSL connections and server colocation, OSO has the ability to put their customers first in line for tomorrow’s Internet technology breakthroughs. Our efforts consisted of a re-designed logo, re-positioned branding campaign and guerrilla tactics.
Premium Properties
Premium Properties invests in land and real estate. But more than that, the client strives to create homes of value so that worth is created for all involved.
Sack
Sackwear.com's target audience wants to wear something original and un-corporate while making a fun statement about themselves. To that end, we developed the "sack" icon of a suit guy with a sack on his head. The idea is that the company makes apparel for those folks who don't follow the typical path. At least when they're wearingfunny t-shirts.
People Living Through Cancer
People Living Through Cancer quite literally puts lives together for cancer survivors by encouraging participation in group settings. This insight led to the logo and tagline.
Measure Twice
Measure Twice is a construction company based in Montana. We created a new logo, corporate ID and print campaign focusing on the need to hire the right contractor from day one. After all, you only build once.
Cyan Belize
This logo reflects the roots of this real estate development: the historic cultures and stunning beauty of Belize.We used the ancient Mayan symbols of water, sky and sun to highlight the true amenities of this eco-friendly community.
Light Switch Studio
Light Switch is a photography and digital imaging studio that provides ideas along with the standard services. We created a logo designed to appeal to their business target. Namely, creative folks looking for fresh insights on how to make their own work better.
Corporate Roll Bowling Tournament
For Albuquerque The Magazine’s first annual corporate bowling tournament, we created a campaign that encouraged participation via a playful logo and ads that doubled as instructional guides on how to bowl properly.
Center for Prenatal Development
This fast-growing medical practice makes a point of talking to their patients in plain-spoken terms. We created a new name, identity and branding campaign that told expectant moms they could expect more at CPD.
Belize Saltwater Outfitters
For Belize Saltwater Outfitters, we tapped into the area's historical connection to the ancient Mayans by creating a so-called "Mayan God of Fishing." The playfulness of the logo conveys the adventure of the experience.